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Privacy advocates warn of ‘nightmare’ scenario as tech giants consider fitness tracking
ANDREA PETERSON
washingtonpost.com
Fitness tracking apps and devices have gone from an early adopter novelty to a staple of many users' exercise routines during the past few years -- helping users set goals and measure progress over time. Some employers even offer incentives, including insurance discounts, when workers sign up.
"There's been a tremendous amount of evolution in the app space, both generally and in the fitness app," since she joined the Federal Trade Commission six years ago, Senior Staff Attorney Cora Han acknowledges. "It's a completely different landscape."
But as several major tech companies appear poised to disrupt that landscape, privacy advocates warn that consumers aren't always aware of how sensitive the data the apps collect can be or what privacy protections exist. And changes in the privacy policy of Moves, a fitness tracking app recently acquired by Facebook, have only amplified those fears.
"This is really, really a privacy nightmare," says Deborah Peel, the executive director of Patient Privacy Rights, who claims that the vast majority, if not all, of the health data collected by these types of apps have effectively "zero" protections, but is increasingly prized by online data mining and advertising firms.
to read more: washingtonpost.com
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