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Ford drops out of Japanese market due to dismal sales
autoblog.com
Ford announced Monday that the company is pulling out of the Japanese and Indonesian markets due to customer disinterest in the brand. Employees in both countries were notified of the decision via an email from Dave Schoch, president of Ford's Asia-Pacific region, according to Reuters. The email says there is "no reasonable path to profitability," for the automaker.
"Unfortunately, this also means that our team members based in Japan and Indonesia will no longer work for Ford Japan or Ford Indonesia following the closures," Schoch said in the email. Ford is the latest automaker to step away from the Japanese marketplace. The combination of consumers favoring the home brands and an economy in stagnation played a huge role in the automaker's decision to leave.
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