M&M’s Refuses Custom Candy Order For Pro-Knife Group

Zach Noble theblaze.com Want to promote your organization with some custom M&M’s? You’ll need to make sure your cause is “fun” and “celebratory” — and knives apparently don’t make the cut. The M&M’s company confirmed that it declined an order for custom candies from a knife advocacy group because of the word “knife.” “MY M&M’s® made the decision to not print the customized order because it contained the word ‘knife,’ which is not in keeping with the fun, celebratory nature of our brand,” a company representative told TheBlaze. It started last month when Doug Ritter, founder of the Knife Rights Foundation, placed an order for custom M&M’s to promote his cause: 1,000 units of red, white and blue chocolate candies inside packages stamped with his foundation’s logo. Ritter was shocked, he said, when the company refused to fill the order, telling him the word knife was not “family-friendly.” to read more: theblaze.com